Primary goal: To give people who come to the Hospice an easy way to support their work.
Secondary goal: To be able to collect donations and take payments at fundraising events.
The family and friends of patients receiving care at the Hospice are often deeply grateful for the care they are able to provide their loved ones in their final days.
“We wanted to make it easy for them to support the Hospice in a way that wasn’t intrusive or pressured.” - Peter Brook, Commercial Director
The
St Luke’s customised their ‘ask’ page with an image of the Hospice and three suggested donation amounts £5, £10 and £20, as well as giving donors the option to enter the amount of their choice.
They then placed one unit on the reception desk, and one in a waiting area for family and friends.
St Luke’s are so surprised at how much money they are raising.
“I was showing someone around and they said they wanted to do something to support the Hospice, so I pointed them at the CollecTin and they donated £100 there and then!” - Peter Brook, Commercial Director
Donations show up straight away on the Control Centre in the Wil-U software and in the Zettle account. Then 1-2 working days later, they are deposited in the Hospice bank account. Gift Aid is just as straight forward. Donors are given the option to Gift Aid their donation. The reclaim is then automatically sent to HMRC, with the click of a single button in the Wil-U software.
St Luke’s Hospice have regular fundraising events, where they also wanted to be able to collect contactless and Chip & PIN donations. The annual Midnight Walk is a 5 or 9-mile sponsored night walk which attracts more than 1,000 supporters. The
The other unit was used on the fundraising merchandise stall. By creating a campaign with the Gift Aid function turned on and a single ‘enter amount’ button on the ask screen, the
“We love the flexibility of the CollecTin®Plus. Day to day it’s giving our visitors a chance to support our work, but then every month or so, we can take it out and about, for our fundraising events.” - Peter Brook, Commercial Director
St Luke’s raised more than £700 from their two
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CollecTin design and make the unit itself, Wil-U provide the software, and the support service and Zettle do the payment processing.